Greenville’s newest dance floor is actually not a dance floor at all. It’s a putting green.
But the uniqueness of the venue hasn’t stopped late-night revelers from heading out, drinks and putters in hand, to shimmy around to the music on the undulating slopes of the 17,000-square-foot putting green at the newly reopened 3’s Greenville Golf and Grill.
The unofficial double use of the putting green is just one example of the course’s vision to offer a fresh take on the traditional par 3 golf course.
Spread out across 29 acres at 61 Villa Road, 3’s Greenville offers 12 “signature-designed” par 3 holes, each the work of a different golf course architect channeling a different design style, as well as a 6.5-acre short game practice facility and the aforementioned putting green.
A centralized outdoor patio area doubles as a bar and restaurant, serving up high-concept cocktails and dining options that include a smoked short rib sandwich and Waygu beef brisket courtesy of James Beard Award winning chef Jimmy Schmidt.
Owner Davis Sezna said the goal for the rebirth of the course, formerly the home of Crosswinds Par 3 Golf Course, was to appeal to a broad audience of golfers both serious and casual, as well as non-golfers who just want an enjoyable outing.
“You can show up in your FootJoys and starched polo shirt, or you can show up in a T-shirt and flip-flops,” Sezna said. “Either way you’ll feel at home.”
Sezna said the decision to keep the course down to just 12 holes was made in order to maximize the space, while also appealing to a changing demographic of golf lovers.
“Short courses have become more popular over the past decade, becoming signature amenities of resorts like Pinehurst, Bandon Dunes, Tree Tops and Kohler’s Blackwolf Run,” Sezna said.
But he said he’s keeping his vision broader than golf alone. With the outdoor space allowing for plenty of social distancing, he hopes patrons will be more at ease here, even if they don’t show up with clubs. And beyond the days of COVID-19 concerns, he sees the versatility of the space as a major boon, whether he’s imagining outdoor movie nights with families spread out on blankets over the clean-cut grass, tailgates by the patio for college football games, corporate events or something still on the horizon.
“What’s interesting is when you take a hospitality focus and have 29 acres to work with, to throw a party, to host an event, whatever the case may be, there are a plethora of options,” Sezna said. “We just had a Maine lobster dinner out on the course, and now we’ve got other people who’ve called since to express their interest in hosting a party out there too.”
Already Sezna is at work expanding the course offerings, including what is, as far as he knows, the first ever “three -and-under” par 3 course: a set of six 4- to 5-yard par 3 holes designed with toddlers in mind.
“And we’re designing it after [kids television show] Paw Patrol, because my grandson just loves that,” Sezna said. “We just want this place to be great for people of all ages, and I mean that literally. We’ve had three-year-olds out there playing, and just the other week we had a 93-year-old practicing on the putting green. That’s the kind of welcoming atmosphere I’m striving for.”
3’s is open from 7 a.m. to midnight every day, with prices at $25 for a round and $5 for the putting green.