Upstate South Carolina Boat Show returns Jan. 22

The Upstate South Carolina Boat Show returns Jan. 22-25 at the Greenville Convention Center.

The 55th annual event will feature the latest models of fishing boats, pontoons, speed boats, ski boats, cruisers and personal watercraft from a variety of boat dealers for attendees to explore. Other products, such as boating gear and accessories, will also be available at the boat show.

Visitors will have the opportunity to test drive the latest Dodge trucks from Greenville’s Big O Dodge, the event’s truck sponsor. The boat show will also feature daily raffles leading up to a grand prize giveaway of a Lake Life Prize Package valued at over $5,000 on Jan. 25.

The four-day boat show will be held:

Thursday, Jan. 22, 11 a.m. to 8 p.m.
Friday, Jan. 23, 11 a.m. to 8 p.m.
Saturday, Jan. 24, 10 a.m. to 7 p.m.
Sunday, Jan. 25, 11 a.m. to 5 p.m.

Admission is $10 for adults and $9 for seniors, military and teens 13 to 18 years old. Children ages 12 and under receive free admission. Parking at the Greenville Convention Center is $10.

This year’s Upstate South Carolina Boat Show will be themed “Red, White and Boats” and feature summer-time food and drink options. Live broadcasts from iHeart influencers will also be held throughout the boat show across WSSL 100.5, WESC 92.5, The Lake 102.5 and FOX Sports 104.9.

For more information, visit simpletix.com/e/upstate-sc-boat-show-2026-tickets-241411.

Additional details

Regional dealers at the 55th annual Upstate South Carolina Boat Show include: