The Junior League of Greenville presents the Little Black Dress Initiative, a fundraising event to raise money and awareness for women’s economic mobility and the fight against human trafficking in the Upstate, Nov. 9-13.
The funds raised from the LBDI will go towards helping JLG assist its local partner agencies, The Family Effect, Pendleton Place, SWITCH and Jasmine Road.
“The Junior League of London founded LBDI in 2014 to make poverty unfashionable,” said Alissa Yeargin, president of JLG. “The event coincided with London Fashion Week, and while many were donning luxurious high-end apparel, the Junior League of London members wore the same outfit for five days in a row. Greenville’s LBDI is an opportunity for our members to highlight the fact that women who are currently living in poverty often face restrictions on their access to resources, demarcations on their confidence and limitations on their professional opportunities.”
This year, JLG members participating in the initiative will once again don little black dresses for five consecutive days to bring awareness to the effects poverty may have on women in the community. The organization’s fundraising goal for 2020 is $22,000.
“Throughout the week, more than 50 JLG members will participate with the LBDI through a series of social media posts that highlight what the JLG mission means to them,” Yeargin said. “With the COVID-19 pandemic and our precautions to limit large gatherings, social media provides us with an opportunity to connect to one another and increase community engagement. We invite our community members to follow the JLG Facebook and Instagram pages to hear from our members about how the JLG develops the potential of all women in Greenville.”
Donations given on behalf of JLG members participating may be made through the league’s online donation portal or by cash or check. Check donations should be made out to The Junior League of Greenville Inc.
For more information, visit jlg-little-black-dress-initiative-2020.causevox.com.
