Power of Words
"Never use a $50 word to describe a home when a $5 world will do." - Joan Herlong
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Joan Herlong & Associates Sotheby’s International Realty
44 posts
Hard work, results are the measure of a good agent
"As a buyer or seller, if you don't do your homework, you're going to end up paying for a dilettante or rank amateur." - Joan Herlong
The Santa slowdown is real but homebuyers and sellers can still make merry
It’s time to deck the halls, hit the malls and enjoy some much-needed holiday cheer.
Verification of funds protects home sellers
Joan Herlong & Associates Sotheby’s International Realty has a long-standing policy designed to protect their sellers’ time and privacy
Lawsuit shifts the power in real estate
A Department of Justice class-action lawsuit is aimed at changing the way buyer’s agents are compensated and the way buyer’s agents communicate the way they are compensated to buyers.
How’s the market? It depends.
As interest rates rise, a question Joan Herlong of Joan Herlong & Associates Sotheby’s International Realty hears a lot these days is, “How’s the market?”
Relocation realities
Relocation is a big business, a huge portion of business among mega-sized realty firms. For families being relocated to the Upstate, that could pose a problem
The only thing more local than politics? Real estate.
Buying the right home in the right neighborhood in the right area of the right town or city is — or should be — on every buyer’s mind.
A bit of due diligence about strict due diligence
Joan Herlong, owner and CEO of Joan Herlong & Associates Sotheby’s International Realty, says due diligence is something every Realtor in South Carolina should fully understand.
Data-driven list price is always key
The key to selling any home well — for the greatest amount in a reasonable amount of time — is pricing it wisely; meaning, based on a comprehensive market analysis.
The Appraisal Contingency
While it may sound like the name of a spy novel, the “appraisal contingency” is an important part of selling a home.
Exclusive Closing Concierge at your Service
"Closing Concierge Service" provides the service, the attention to detail, simply being made to feel important, if only for a moment or two.
Get on the same page with your agent
With the spring housing heat-up just around the corner, it’s a good time to remember how things work when it comes to buyer agent agreements. Most real estate agents —…
What triggers the spring housing market
Feeling a little triggered? Being triggered isn’t always a bad thing, particularly when it comes to our spring housing market.