Brent Best knew it from the moment he saw the big stage on the banks of the river at the Saluda River Yacht Club he’d found the place for his music festival, Camp Hologram.
“It’s the most beautiful place,” Best, the man better known as the Greenville hip-hop artist $amson, says of the Saluda River Yacht Club, a popular camping and tubing site about five minutes from West Greenville.
“When you first see it, it’s like this little bar with very friendly people, and I was like ‘OK, that’s kind of nice. But then you open the doors to the back and you’re just blown away. There’s this big wooden stage and this big campsite and then lapping all around it is the Saluda River. It all came to life from there. It was almost like I had no choice after seeing how beautiful the space was.”
Within this idyllic setting, Best has created a multi-genre festival that will kick-off Saturday, May 27. In addition to food, adult beverages, and arts and crafts vendors, the festival will feature 10 bands playing just about every genre, from singer/songwriters like Charlotte Berg to progressive-rockers Polymath to electronic dance music acts like Carpoolparty and a performance by $amson himself.
Best has long been a proponent of mixing the Upstate’s disparate musical audiences at multi-genre shows, and he put on a smaller version of the festival called Flower$ at the Radio Room, putting rock, R&B, and hip-hop groups on the same bill.
“It was successful and people really enjoyed it, so it gave me the confidence to really take liberties with this festival,” he says. “I just enjoy all of these acts so much, I’ve seen them all live and they were fantastic. There’s going to be something for everyone there. I wanted everyone to be able to come over and have a good time.”
For full event info and tickets, go here.