Beacon marketing targets customers where they are

Technological shifts may help beacon technology deliver on its initial promise.

When Dress Isn’t Your Strongest Suit

You aren’t supposed to judge a book by its cover, but your clothes tell a story. Make sure it’s the tale you want to be told.

Owning the Sweet Spot

10 ways to outfit your marketing toolkit and stay top-of-mind with your potential customers

The golden age of email marketing is dawning

A 50-year-old technology is the next big thing in reaching customers. Matthew Smith proves it with Really Good Emails.

Swamp Rabbit Inn opening sister location in Travelers Rest

The property is within walking distance of the cluster of restaurants, shops and a brewery that have sprung up along the trail in Travelers Rest in recent years.

Swamp Rabbit Inn opening sister location in Travelers Rest

The property is within walking distance of the cluster of restaurants, shops and a brewery that have sprung up along the trail in Travelers Rest in recent years.

Boot camp concept headed for Drayton Mills Marketplace

Elissa and David Farmer, franchise owners for North Carolina-based Burn Boot Camp, will open a new 5,000-square-foot facility at Drayton Mills Marketplace this spring.

Luxury pet care franchise hopes to add locations in Spartanburg

New Jersey-based K9 Resorts & Luxury Hotel, founded by brothers Jason and Steven Parker, announced Wednesday it is seeking new franchisees to lead the company’s expansion into Spartanburg and South Carolina.

State, local leaders defend BMW’s impact in the U.S.

S.C. Commerce Sec. Bobby Hitt on Tuesday voiced his support for BMW a day after Trump blasted the German automaker for not assembling more cars in this country.

Spartanburg young leaders host event for homeless vets

The 1831 Gala will be held from 8 p.m. to midnight Jan. 20 at the Piedmont Club in downtown Spartanburg. Proceeds will benefit Upstate Warrior Solution.

VentureSouth posts record year in 2016

The angel group said it invested more than $4 million in Southeastern startups in 2016, a record for the early-stage investment firm, and a 15 percent increase over the prior year.

CarMax competitor EchoPark plans Motor Mile location

EchoPark plans a 23-employee, 9,600-square-foot used car dealership with parking for 400 cars in place of the dilapidated Relax Inn complex.

Clemson joins $253M national Advanced Robotics Manufacturing Initiative

Clemson University and several companies in the Upstate will play a prominent role in a new national initiative that aims to bring advanced robotics and training to manufacturing and generate 510,000 manufacturing jobs across the country by 2025.

AI breakthroughs and natural language apps may move business this year

NLP and NLG aren’t new technologies, but they are looking to have a breakthrough year in 2017.

The rise of precision health care shows that one cure might not fit all

If you get sick, knowing your molecular makeup can become the lens through which a personal treatment pathway is charted.